Job Description

Community Engagement Specialist Job Description
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Job Title : Community Engagement Specialist
Region/Location : Front Range (Northern Colorado-  Boulder/Longmont/Johnstown)
Department : Mission Delivery
Occupational Job Group : Specialist 2
Pay Range : $20.67-$23.56 per hour.
Reports To : Community Engagement Manager
Date : February 2025
FLSA Status : Non-Exempt
Terms: Regular, Year-Round, Full-Time, Hybrid
Supervisory Responsibility : None
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GENERAL PURPOSE: The Community Engagement Specialist is a results-driven go-getter who thrives on building connections and hitting ambitious goals. In this dynamic role, they serve as the face of Girl Scouts - sparking interest, forging partnerships, and growing membership by recruiting girls and adult volunteers. They engage directly with the community through school visits, local events, and presentations, using strong communication skills and positive persistence to inspire involvement. With a sharp eye on data and a passion for impact, they strategize, follow up on leads, and drive outreach in their assigned area. This isn’t a 9–5 desk job (though it does involve computer work) - it’s people-focused, often fast-paced, and deeply rewarding. Success requires flexibility to work evenings and weekends, when families and communities are most engaged. Those who thrive on challenge, enjoy meaningful conversations, and feel energized by watching their numbers climb will excel in this role: making a real impact and helping shape

• Achieve girl and adult membership goals by implementing recruitment and lead generation strategies aligned with the council recruitment methodology with a focus on volunteer recruitment and member conversion; cultivates relationships with service unit and troop volunteers in assigned areas to support new member engagement, troop placement, and community visibility
• Plan, prioritize, and manage recruitment activities independently, demonstrating strong organizational and time-management skills in a fast-paced environment. Represents GSCO at community events and school functions, often during evenings and weekends, to maximize visibility and connect with prospective members.
• Responsible for the accurate and timely maintenance and communication of recruitment events, such as flyer distribution, school website and social media posts, and other advertising options
• Responsible for timely follow-up with new leads and referrals resulting from field activity
• Cultivates relationships with schools and appropriate community leaders, organizations and businesses to increase visibility of Girl Scouts in the community
• Study and become proficient in girl and adult related trends, multi-cultural data and demographics, marketing and sales techniques, effective communication and knowledge of communities and organizations to effectively implement the council membership recruitment plan
• Work independently in the field within assigned geographic areas, while maintaining regular communication with team and leadership.
• Facilitates workshops and events for groups of caregivers and children, using public speaking skills to engage the group and drive membership conversion.
• Provides professional, superior customer service to all internal and external customers, members, volunteers, staff, and other community contacts.
• Actively participates in the development of environments that foster diversity, equity, inclusion, and access through words, actions, and attitude. 
• Respects the confidential nature of all information pertaining to staff, volunteers, and Girl Scouts both current and prospective. 
• Performs other duties as assigned. 

• Collaborate with other members of the recruitment team to ensure consistent delivery of the council recruitment methodology; relies on Recruitment Resources team for back-office participation insights, pre-event preparation, and solutions support
• Works with the Volunteer Success team to connect first year volunteers and troops with ongoing support and training
• Collaborate with the Girl Experience teams to drive participation in council and partner-led program opportunities for youth members awaiting placement.
• Collaborate with the Customer Care and Volunteer Administration teams to ensure prompt response to customer inquiries and accuracy of membership data.
• In accordance with the philosophy of Girl Scouts of Colorado, the person filling this position may occasionally be required to carry out or assist with other tasks in addition to the duties listed on this job description.
• Support the efforts and commitments of Girl Scouts of Colorado in pluralism and diversity throughout the organization and within each community served.
• Embrace diversity and inclusiveness by contributing to positive relationships between diverse racial, ethnic, and social groups in the Council as a whole and between employees and volunteers.

• No formal education or training requirements.

• Experienced in sales process and management of leads. Proven experience in setting ambitious goals with energy and confidence to drive to achieve those goals.
• Experience with in-person or telephone sales and utilizing guided prompts to develop customer relationships and convert members.
• Experience in membership development, recruitment and/or retention
• Experienced in data management using sales/customer management software (Salesforce) preferred.

• Strong written, oral, and interpersonal communication skills, including public speaking and networking skills required. 
• Knowledge of basic principles of marketing (for example, market identification and segmentation, interpretation, and use of market data)
• Ability to create and deliver presentations tailored to audience needs.
• Excellent independent decision-making skills and strong resourcefulness.
• Must be flexible, adaptable, and willing to thrive in an ever-changing/fast-paced environment.
• Proficient in Microsoft Suite of programs. 
• Ability to quickly learn and adapt to changing technologies. 
• Passionate about working in an organization that values and promotes diversity, equity, inclusion, and anti-racism. 
• Bilingual and bicultural skills desired but not required. 

• Must be able to pass a criminal background check acceptable to GSCO standards.
• Access to registered transportation with insurance at required state levels to conduct business statewide.
• Valid driver's license and driving record acceptable to the Girl Scout insurance company standards.

• Computer and related software, telephone, e-mail, fax machines, copiers and equipment commonly found in an office environment.

• Prolonged periods of sitting at a desk and working on a computer.
• Variable working schedule including regular evenings and weekends and some overnight stays.
• Regular travel throughout council jurisdiction may be required.
• Ability to communicate effectively with employees, volunteers, customers and vendors.
• Access to transportation with insurance at required state levels to conduct business statewide.
• Valid driver's license and driving record acceptable to the Girl Scout insurance company.
• Required to transport Girl Scout materials weighing up to 30 pounds from a vehicle to a building as well as preparing facilities for meetings without assistance.

 
GSCO will make reasonable accommodation for qualified individuals with known disabilities and employees whose work requirements interfere with a religious belief, unless doing so would result in an undue hardship or a direct threat to the Girl Scouts of Colorado. If you need such accommodation, contact your supervisor or Human Resources immediately to begin the interactive accommodation process.

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